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Clayton Smith
Social Media Manager - Manager
Skills
Copy Editing
Media Management
Corporate Social Media
Copywriting
Business Communications
<p>
Marketing/Media Intern
Commanders Palace - New Orleans, LA May 2018 to Present
</p><p>Social Media Manager (Freelance)
Louisiana Running + Walking Co - New Orleans, LA June 2017 to Present
● Managed social media campaigns and day to day activities of LRWC ● Filming and editing of original video content
● Wrote editorial content + ad copy
● Brand advocacy + Community outreach in New Orleans and beyond ● Analyzed and evaluated social media campaigns and strategies
● Developed benchmark metrics to measure the results of social media programs
</p><p>Copywriter, WPKN
Independent Radio Station - Bridgeport, CT 2014 to Present
Responsibilities
Selling underwriting space to local businesses & non-profit organizations with a strong interest in community, listener interests and environmental awareness. Managing all social media platforms (Pinterest, Twitter, Facebook, Instagram, Blog), creating contests and giveaways
Accomplishments
● Translating social media/community growth into tangible sales.
● Curating content & Media directly in line with the public perception of the stations past voice.
</p><p><br></p><p>Lead Intern/Social Media Manager
All Things Comedy Podcast Network - Los Angeles, CA January 2012 to August 2013
Responsibilities
<div>Coordinated with leadership/comedians ways to execute new promotional growth opportunities. Play an integral role during the inception of the start-up.
Accomplishments
● Assumed an integral role in creating new promotional strategies for ATC.
● Created media decks featuring network content curated specifically for potential advertisers. ● Managed the efforts and day to day tasks of 4 network interns.
● Wrote and directed adverts/ for several advertisers including TIVO.com
● Improved listenership through social media outreach.
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