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Public Relations/Communications Strategist
Gambel Communications
Posted 01/12/22
204 Metairie Road , Suite C, Metairie , LA 70005
Job Description
Gambel Communications is seeking a public relations professional to join our client services team. The Communication Strategist is responsible for managing all aspects of communications consulting services for a roster of clients, including media and communication relations, social media and special events. He/she will develop communication strategies with measurable objectives to advance clients’ goals.
PRIMARY RESPONSIBILITIES
· Coordinate day-to-day account service and strategic direction for each assigned client
· Plan and direct PR programs to create and maintain a favorable public image for the client
· Act as a thought leader, continuously helping to clarify client’s point of view and brand to target audiences
· Create and deliver press releases and other media relations content, case studies, white papers, bios, newsletter, etc.
· Identify, develop and execute custom pitches for key media contacts to secure earned coverage
· Research media coverage and industry trends to develop fresh story ideas and angles
· Conduct extensive media outreach and follow up to maximize earned media coverage
· Prepare briefing materials and facilitate press interviews and courtesy community meetings
· Create and plan special events appropriate to client’s goals and budget
· Create social media content and campaigns
· Monitor and interpret social media analytics and report out on data to the client
· Plan and deliver educational workshops and materials to promote the firm’s capabilities and assist clients
Qualifications:
- At least three years of experience in public relations agency or in-house; compensation is commensurate with experience
- Strong media relationships (editorial side) in the Greater New Orleans area and beyond
- Familiarity with social media strategies and online community engagement
- Strong problem solving and critical thinking skills
- Excellent written and verbal communication skills
- Deadline and detail-oriented
Skills
- Community Relations Management
- Coordinating Events
- Managing Media Relations
- Social Media
- AP style writing
About Gambel Communications
Gambel Communications is a New Orleans-based communications firm recognized for producing fresh, innovative ideas and exceeding client expectations through a strategic approach, high standards, excellent quality of work and strong relationships.
At Gambel, we pride ourselves on finding innovative ways to share our clients’ messages, so they can focus on their passion. Our clients come from a wide range of industries and backgrounds, but they have a few things in common. They are goal-oriented, committed to success and ready to make an impact.
