****This position is available through a partnership with Serve Louisiana.  . Learn more and see all positions at Servelouisiana.org. Position starts September 1. Priority deadline to apply is June 5th********

This position is responsible for content creation, gathering, researching and writing for all communication media in the organization. This includes newsletter writing, writing and

designing copy for print pieces, writing media alerts and press releases, and producing engaging content for social media.

Essential Functions of Position:

• Creation of minimum of 10 print media pieces as determined by Communications Director

• Create monthly report on website and social media traffic statistics and analytics

• Write, design and edit one monthly newsletter per month during term of service

• Assist with website redesign, developing or adding to development of web mapping, creating text and visual content

• Create and track a minimum of 15 social media posts per month

• Write, design and edit a minimum of two electronic donor communication pieces per month

• Create and manage content on website, app and social media properties; working with PC staff to design, create, edit, and regularly update multimedia pages on the site; analyze website statistics.

• Develop strategies for reaching new audiences on PC social media properties, including Facebook, Twitter, Instagram and LinkedIn, as well as identify potential emerging platforms and innovative techniques for reaching target audiences.

• Coordinate with communications team on implementation of communications messaging and strategies across coalition online platforms

• Develop a process to collate and measure results of outreach; gather this data in a format to be sustainable for the future utilizing PC’s database

• Develop key communications tool kit to assist PC’s communications team: e.g., community group mapping, media lists, digital photo library

• Make suggestions for tailoring messaging and packaging content specifically for online audiences on different online platforms.

• When appropriate, coordinate with partner organizations’ online teams to execute social media campaigns and leverage larger organizational platforms when possible.

• Assist with implementation of website redesign, working closely with senior communications staff and contractors to manage workflow and deliverables.

• Ensure optimal user experience across website and social media platforms, maintaining seamless consistency with PC strategy, branding and messaging.

• Establish quantifiable goals for PC online work, including numbers of constituent and fan bases on social media (including influencers and activist subgroups), website visits

and engagement activities, such as online actions taken.

• Draft and implement social media content, including text, photos and other graphics for sharing.

• Attend relevant on-the-ground events, hearings and meetings as needed to document and engage an online audience through live-tweeting, photo-sharing, videos, app and other means.

• Manage PC editorial calendar, including developing and updating content.

• Maintain systems to track and evaluate performance analytics for website and social media platforms to improve content and engagement against key metrics and benchmarks.

Full description available here.